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How are global brands adapting to sustainability requirements? ESG, the non-financial corporate assessment model being implemented by the European Commission, has made sustainability a hot business topic in again. How are e-commerce giants approaching it? Here are...

The shopping ecosystems of tech giants – the influence of Amazon, Apple and Google on consumer choices In theory, the new technologies associated with the Internet are quite egalitarian in nature, since over time all network users can enjoy their benefits. Is this...

Ethics and digital awareness in online shopping: how do consumers respond to privacy and data security issues? According to the E-commerce in Poland 20231 report by Gemius, of the approximately 30 million Internet users in Poland, as many as 79% make purchases online....

Logistics tends to be the biggest challenge for Polish companies starting cross-border e-commerce or export operations. Let us take a look at some of the logistics, warehousing and delivery solutions that can be successfully used in this industry. Fulfillment...

With no barriers to trade and business within the European Union, Polish companies are tempted to expand abroad. There is no one universal strategy for how best to enter a given market. It all depends on the industry and the preferences of local customers. The most...

Polish online retailers who want to sell their goods in the European Union have their task made easier in some respects. E-commerce regulations are largely based on EU legislation and are universally applicable within the EU. European regulations for the e-commerce...

Magda Magnuszewska has been appointed Chief Executive Officer (CEO) of Alsendo Group, a leading technology-based provider of shipping management solutions for business clients in Central and Eastern Europe, with effect from 3 October 2023. Alsendo Group provides...

Loyal customers buy up to 90% more often and spend 67% more. It is important to remember that without high levels of customer retention, it is difficult to be successful in cross-border e-commerce. How do you achieve this? Customer acquisition in cross-border commerce...

One of the key factors for the e-commerce industry is efficient logistics. The final delivery process, known as the last mile, is particularly important. How do you optimise this crucial final part of the customer journey? You can find the answer in the presentation...