Alsendo invests in AI development for e-commerce and launches AL agent on the Apaczka platform

Alsendo Group is advancing its strategy for using artificial intelligence across its products and services. As part of this approach, the company is focusing on solutions that support shipping and delivery management processes. The aim is to create tools that automate selected logistics operations, simplify parcel management and support users in their day-to-day work. One of the first outcomes of this strategy is AL – AI Shipping Assistant, an AI agent integrated with the Apaczka platform.

Although interest in artificial intelligence among companies remains strong, many businesses are still at the stage of individual experiments and selective implementations. Alsendo’s AI strategy is based on the systematic rollout of further AI-powered solutions across its products and services. The company is developing a range of initiatives that support users at different stages of logistics processes and can be scaled across the markets in which Alsendo Group operates. A similar direction can be seen in other Group initiatives – from expanding the logistics partnership with PrestaShop to Alsendo’s expansion into Western Europe, both reflecting the pace of the Group’s growth.

“At Alsendo, we treat AI as one of the pillars of the Group’s overall strategy, rather than as a separate project. Artificial intelligence is a natural direction for this transformation, as it enables us to shorten processes, reduce operational complexity and respond more effectively to users’ needs. AL on the Apaczka platform is just the beginning. It shows how we want to simplify everyday parcel handling. This is a direction we intend to develop consistently,” says Magda Magnuszewska, CEO of Alsendo.

Less clicking, more action

One of the first outcomes of Alsendo Group’s AI strategy is AL – AI Shipping Assistant, created for users of the Apaczka platform. The solution has been designed as an AI agent for shipping operations. It understands natural language, uses APIs and leverages the platform’s capabilities to perform actions related to parcel handling. Its role is to support users in logistics operations and reduce the number of steps required to complete key tasks in the system.

In practice, this means that users can manage parcels in a more direct way, communicating in the language they use every day. AL enables users to create shipments, check shipment status, cancel orders, retrieve shipment details, compare carriers and obtain courier service quotes. The agent also helps users search for parcel lockers and other PUDO collection and drop-off points, download shipping documents and quickly access answers from the Apaczka Help Centre. Some actions, including those with financial or operational consequences, require user confirmation.

“The market is entering a stage in which the mere presence of AI in a product no longer constitutes a competitive advantage. What becomes crucial is how effectively AI is embedded in business processes, user context and specific actions. At Alsendo, we see AI as one of the key directions for the development of logistics. We are developing AI-based solutions across many of the Group’s markets, within the shared Alsendo One platform, in products that support the daily work of our customers and operational teams. We see a particularly important role for data in prediction, recommendations, decision automation and the optimisation of logistics processes,” says Krzysztof Banasiak, CTPO at Alsendo.

AL is already available in the new Apaczka web panel, including a version adapted for mobile devices. The solution opens a new direction for the development of AI-powered tools for shipping and delivery management, as part of Alsendo Group’s broader efforts to use artificial intelligence in products and services for the e-commerce sector, including the development of the shipping API and the Alsendo Business offer for business customers.

“Customers today expect solutions that help them complete specific tasks faster and more efficiently. AL was created in response to these needs. As an AI agent for logistics operations, it supports users in their everyday work with parcels, simplifying many processes related to creating and managing shipments. We are seeing a clear shift in the way users interact with digital platforms. The focus is gradually moving from traditional interfaces and APIs towards AI agents. This is a fundamental change, and AL is our response to it. We are actively participating in this trend,” says Jarosław Puchalski, Product Director at Alsendo.

Anna Sztyk